12/23/2023 0 Comments Facebook notifier for desktop![]() The higher medium on the Android side is explained by the fact that iOS users must actively consent to push notifications, whereas Android automatically enables push notifications. Now, as we have the key push notifications benchmarks in place, let’s dissect them in depth below, starting with the opt-in rates.Īirship Mobile Marketing Solutions View more Push notifications opt-in ratesĪccording to the Airship’s 2021 Push Notification Benchmark report, opt-in rates for app push notifications on the Android OS ranges from 49% to 95%, with medium equal to 81% and on the iOS side it ranges from 29% to 73%, with medium equal to 51%. ![]()
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